Effective Marketing
| Duration 00:08:41 | Posted in by Mike Marchev


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In today’s episode Mike will remind you that every lead and every customer may not be a particular good fit for your business. That being said however, effective marketing remains an important aspect of your daily responsibilities. In order for effective marketing to take place your specific activities must incrementally move you towards your targeted goals on a daily basis.

Mike is currently awaiting publication of a new marketing book written by Alan Weiss, and as the lessons unfold he will be sharing updated marketing advice with you. The underlying message here is it after 40 years of studying marketing, Mike is still open to learning and implementing new and effective marketing tactics as they become available. He hopes that you are continuing your self education in the field of your choice.

Meet the Podcaster
Mike Marchev


Mike Marchev chose to take a circuitous route through the first 71-years of his life. His experiences, successes, failures and unwavering sense of humor qualify him as a guy worth listening to. Perhaps of more importance, he is a practicing practitioner you can actually learn something from.…

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