Miked Up Marchev

Miked Up Marchev

Regardless of your desire, industry knowledge or willingness to succeed, as soon as you hang out your “Open For Business” sign you soon realize that there are a few pieces of the puzzle you may have overlooked. If it is true that nothing ever happens until you sell something, it becomes apparent that a little sales training coupled to a few consistent marketing strategies might have been a good idea. It has been proven over time that hit and miss marketing efforts fail to achieve the desired and sought after business objectives. In his Podcast, Mike Marchev will provide ideas, tips, strategies and personal experiences designed to fuel your creative juices and keep you focused on the job at hand. Your success will not come by accident, but by improving your sales and marketing acumen by design and with a purpose. This Podcast is being produced for you.

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Recent Podcasts from Miked Up Marchev

Been There. Done That
September 30th, 2024 | Length 00:05:04

There is a popular saying that goes something like this: "Been there ... done that." This implies that once is enough. But sometimes more than once satisfies the urge. In today's epiosode, Mike reminds us that do-overs, do-agains, "Play it again Same," just might be what the doctor ordered. Take…
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Myth 1- Sales Is a Numbers Game
September 20th, 2024 | Length 00:07:20

There are four primary myths that are responsible for thwarting a travel professional's progress. Today, I am going to address ther first one: Sales Is a Numbers Game. The truth of the matter is that sales more closely resembles a game of darts. Aim. Toss your effort toward a definite trategt.…
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Target Marketing
September 20th, 2024 | Length 00:07:22

Years ago sales professionals were taught that if they made enough calls the sales would follow. In other words, if you threw enough mud against the wall, some of it is bound to stick. Although that philosophy might work now and then, (even a blind squirrel finds a nut now…
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Open For Business
September 16th, 2024 | Length 00:06:29

This week's "reminder" stems from a recent post from a disgruntled travel professional. I use the word "professional" loosely since I am suspect of his/her true colors. The bottom line to today's message is simple: "When the student is ready, the teacher appears."  Here is an aside to ask yourself. "If…
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The Fundamentals Still Rock
September 3rd, 2024 | Length 00:06:52

This week's message comes from recent reminders after viewing several specialists in the online program titled Master Class. After listening to the USA gymnast, Simone Biles in the famous fictional author, James Patterson I arrived at the fact, that excellence still comes from strict adherence to both the basics and…
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There Is Still A Lot of Hope Lesft In Our World
August 20th, 2024 | Length 00:05:34

I recently was reminded of how self-absorbed we have become as a species. Then, as if a sign was sent from above, I was slapped back into a positive mind-set only to realize that there are plenty of good, fun, honest, respectful and courteous people who deserve our ongoing focus. I…
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Our Personal Olympic Challenges
August 13th, 2024 | Length 00:03:49

 Be it summer or Winter Olympics, I love watching skilled athletes ply their trade in competitive situations with no guarantees after years of training. The Paris games recently came to a close and once again I was mesmerized by what I was watching as each event was telecast. As you might…
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Beware The Red Flags
August 5th, 2024 | Length 00:05:08

It takes time to build a reputation but only seconds to lose one. In a recent experi3nc3 I had with a car dealership, I was reminded how important it is not to raise concerns, or "red flags" as they are referred to. This week's episode serves as a good reminder that…
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Don't Take Your Business For Granted
July 29th, 2024 | Length 00:05:39

Today's message stems from a recent experience Mike had with a car dealership. The bottom l;ine is to respond in a timely fashion or risk raising a "red flag" rsulting in a potentially negative outcome. Mike may sound a bit miffed in this episode because he is beginning to see…
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Looking Ahead To What's Next
July 24th, 2024 | Length 00:03:48

We often times get wrapped up in a particular project at the expense of thinking and planning on what will come next. In today's episode MIke shares this very error using a project he currently is involved in. His NEW "I'm Just Sayin" series of five booklets has consumed his attention…
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Spend More Time Crafting a Good Subject Line
July 15th, 2024 | Length 00:05:34

Let's stop for a moment to reflect on the favorable aspects of the world we live in. It is the only game board we have and we are all active players. Play hard and enjoy the competition. Next, spend more time creating subject lines in your outgoing emails. They are the…
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Sales Team Training Review
July 8th, 2024 | Length 00:09:16

I just completed an eight week sales training session with a medical device sales team. On this comong Monday I will complete our time together with a quick review of a few major points. I thought it would be fun to share this session with you on this week's podcast.…
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Practicing What You Preach
July 1st, 2024 | Length 00:05:27

Today's episode shares a live experience from an opportunity that recently presented itself to me. I coupled a quick email with a link to a short video which explains my position and proposition. This is not an exercise in futility. You can adopt this very same practice regularly. Today's episode clearly…
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The Summer Olympics Are Coming
June 24th, 2024 | Length 00:05:11

The lessons learned from watching the Olympics are plentiful. I love watching skilled athletes plying their trade with no guarantees. The winner in each event is just fractions better than the rest of the field. And so it is with your buisness. Identify the small things in every area where…
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Incremental Improvement
June 17th, 2024 | Length 00:05:38

Today's episode of Mike'd Up Marchev deals with the Japanese phrase called Kaizen. Kaizen simply implies incremental improvement. I share with you today an idea I had to remind a sales team of the importanc of confidence along with the value of focusing on the small steps necessary for meaningful…
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The Best Time Is Now
May 28th, 2024 | Length 00:04:26

Casey Stengel said it best when he said that focused attention now will beat stress-filled action later. In this episode you will also be reminded that how you say something just may carry more weight than the words themselves. I think you will both enjoy and connect with this week's…
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The Power of Names
May 17th, 2024 | Length 00:05:51

Last week while celebrating our 39th-year wedding anniversary  I was reminded of the power of names. As soon as I took the time to show the interest in learning our waiter's name, did I personally experience in immediate (and positive) change in attitude. As soon as Robert felt more comfortable…
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The Double Thank-You Note.
May 13th, 2024 | Length 00:05:30

In this week's episode I will be remkinding you of the importsance of distancing yourself from the competition whenever the chance present itself. The two examples I will share with you today it involves writing to thank you notes for a single event and also repeating yourself using the word…
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Let Others Do The Selling For You
May 3rd, 2024 | Length 00:03:40

 You may have strong positive opinions on a particular destination or vacation package, but after all is said and done, it is your opinion. A better approach is to have others do the selling for you. Listen to today's podcast and you will see exactly how to do this.…
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Don't Skip Lunch
April 25th, 2024 | Length 00:05:48

Today's episode reminds us of the importance of feeding our bodies consistently. I remind you that you are the differentiating factor in order for you to bring your a game throughout the day you must have the appropriate amount of fuel in your machine. I reference the best female athlete that…
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If Sales Was an Olympic Event ..
April 25th, 2024 | Length 00:06:41

If sales was an Olympic event, would you be representing the United States come July in Paris? If not, why not? You don't throw the discus or run 100 meter dash but you do work your personal career day in and day out. This leads me to an obvious question.…
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Going From Good To Better
April 11th, 2024 | Length 00:06:57

After some 45 years kicking around the sales arena I still have an appetitie to reach that next level in understanding and efficiency. My latest investment was a book titled AUDITION by Michael Shurtleff... recommended by famed actress Helen Mirren. Each time we find ourself face-to-face with a buyer we are…
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AI-Generated Sales Letter
April 1st, 2024 | Length 00:05:24

Artificial Intelligence is fast becoming a fact to be reckoned with. The secret isw to use it to your best advantage when it comes to growing your buisness and maintaining a profitable client base. While preparing for an upcoming presentation, a sample of an AI generated sales letter was drafted, edited,…
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Olympic Discipline
March 27th, 2024 | Length 00:03:39

In preparation for an upcoming presentation, I am rehearsing a few opening statements to garner audience attention. The topic I had in mind involves the upcoming Summer Olympics in Paris and the question I will be asking has a to do with the concept of commitment. The question I am…
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Pick Your Customers ... And Your Battles
March 22nd, 2024 | Length 00:07:07

Today's episode, I'm going to share with you my thoughts as they relate to two recent Facebook posts I happen to stumble across while working with a large travel group. The first agent one was asking advice on how to deal with an ornery client. The second agent in a seperate post…
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I Really, Really, Really Like That Doctor
March 15th, 2024 | Length 00:08:45

In this week's episode, I am going to share with you three specific instances that caught my attention in which I feel the lessons attached to each are worth sharing. The first example involves a trip to an unknown doctor and a favorable outcome. The second example highlikghts the importance…
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If Selling Was An Olympic Sport
March 1st, 2024 | Length 00:05:12

If selling was an Olympic sport, would you be good enough, talented enough and dedicated enough to make the team for the USA? That is the question Mike raises during this episode of Mike'd Up Marchev. This is the same question Mike will be asking a room full of sales professionals…
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Feb 26- Fly around the water tower
February 28th, 2024 | Length 00:07:02

There comes a time when you put all of your preparation, homework, research, and practice sessions behind you and simply ply your trade. In this week's episode, Mike shares a story originating back to the days when he became a single engine airplane pilot. After failing a particular maneuver under…
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A Brief Marketing Quiz
February 21st, 2024 | Length 00:08:29

I am currently conducting eight sales and marketing sessions for an organization in the travel industry and I thought that I would take some time today to review the associated brief marketing oriented quiz. At the end of each session, I distribute handouts along with a few questions to help solidify…
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Procrastination Is a Time Waster
February 6th, 2024 | Length 00:04:40

I fell victim recently to this time-sapping phenomenon. We build things up in our mind and put them off until we feel the time is right. The right time seldom presents itself. Beginning a project and seeing it through to completion will have you doing your "happy dance" before you…
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Snail Mail May Be The Secret Pill
January 29th, 2024 | Length 00:04:35

This week's episode suggests that sending your information, recommendations, suggestions and notes of gratitiude may be the secret to the hidden formula. People still look forward to gooing to their mail boxes to see if there is any good news lurking among the bills and advertisements. Consider budgeting a few extra…
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Becoming Just a Little Bit Better
January 18th, 2024 | Length 00:05:32

This week Mike borrows from a golf lesson administered by Tiger Woods as an example of how refining ones professional position often calls for a simple modification. He also recalls the 1.6% rule that he invented having watched downhill skiers compete in the Nagano Japan Olympics, a few years back. Where…
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Get Other People Talking
January 15th, 2024 | Length 00:06:14

It became glaringly apparent this week that the majority of people today have a need to talk, share and be heard. I have always known but this week I once again saw it in action. I stopped in to visit one of my neighbors (90 years old) and in twenty…
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We All Make Mistakes And Are Approachable
January 8th, 2024 | Length 00:06:51

For those of you who listened to last week's episode, you heard Mike stumble as his memory failed him while remembering his famous 12 Word Marketing Plan. Get up, get out, and make more people glad they know you. (12 words) A listener soon called in, and had fun with Mike…
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We Are All Writers
January 2nd, 2024 | Length 00:07:28

In this final episode of MIke'd Up Marchev for 2023, Mike reminds us that we are all writers. He references the book by Ann Handley titled EVERYBODY WRITES and reminds us of the importance of graphics, photos and videos in today's communication. Today's message is short, sweet and on target…
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Where Has All The Service Gone?
December 27th, 2023 | Length 00:06:13

A few of you might take exception to today's message, but this is the world as I see it, and I'm personally endorsing this week's message. In addition to reminding you that a brand new slate is about to be placed in front of you. You can rewind, re-energize, and…
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Never Stop Learning
December 15th, 2023 | Length 00:06:20

Regardless of your age and/or experience it is never time to stop leasrning. In this week's episode Mike shares his thirst for ongoing knowledge before citing three professional sales skills worthy of some serious consideratio0n.…
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PEP: Your 2024 Mission Statement
December 14th, 2023 | Length 00:06:36

This week's episode came from reading, a recent article in Inc. Magazine. The article featured Taylor Swift, who has become a household name whether you enjoy listening to  her music or not. She was recently named person of the year... and we were not. The three items Ms. Swift shared with…
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Nov 29-Keep on Keeping On
December 4th, 2023 | Length 00:09:18

Sharing information for nearly 40 years and writing over 2000 articles on the subjects of sales and marketing can lead to a temporary "lull." I find myself asking, "What can I say today that is new, or at least meaningful?" Well, I think I came up with three reminders worth sharing.…
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Listening Is Still The Key
November 27th, 2023 | Length 00:05:24

Live current events often makle up my weekly messages, and this past week is no exception. We were visiting my wife's brother and sister-in-law in Sarasota, FL when I was once again reminded of the importance of listening. In this instance we were the recipient of a non-stop verbal updating that…
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Two Important Business Lessons Worth Repeating
November 20th, 2023 | Length 00:06:22

Just as two plus two will always equal four, there are a few business lessons that will always hold true.  In today's episode Mike reminds the listener to The Rule of 7 and Three Percentages worth understanding. It is important for all entrepreneurs to internalize the fact that they have not invented…
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Affirmations: The Power of Positive Self-Talk
November 14th, 2023 | Length 00:05:53

Borrowing from the main theme of Serena Williams' latest book, Cultivating a Championship Mindset, this week's episode reminds the listener of the benefits associated with upbeat, positive reminders prior to plying our trade on a daily basis. Mike was first introduced to Affirmations in the early 80's and apparently, accordiong to…
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One-Upsmanship
November 6th, 2023 | Length 00:05:12

Today's reminder is considered MAJOR by Mike in this week's episode. It comes via another live experience from Cooperstown's Clark Gym. Mike reminds us of the importance of letting others share their experiences without our trying to one-up their story. You already know what you know and chances are very few…
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The Seasons Go Around and Around
November 3rd, 2023 | Length 00:06:34

Today's message clearly reminds us not to wish our lives away. Time has a way of passing us by with or without our consent. Mike shares three personal examples as reminders that the seasons will continue to come and go and it is up to us to take advantage of…
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Mike Gets a Personal Wake-Up Call
October 17th, 2023 | Length 00:06:11

Today's reminder ionvolves increemental improvement utilizing the Kaizen Technique. A recent visit to a hospital room managed to trigger a move toward health and personal commitment.  Regardless of your age, beginning today begin each day on the floor stretching your aging body. Don't laugh. Don't procrastinate. Just do it. You can…
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It Sometimes Pays To Look Back
October 9th, 2023 | Length 00:06:04

What does mowing a hayfield have o do with growinbg a business? Plenty, according to Mike and this week's episode. Learning from our mistakes before focusing on the future can pay huge dividends. As a bonus reminder, Mike also suggests that you future pilots use all of the runway and avoid…
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Note Card Friday
October 2nd, 2023 | Length 00:07:08

In this week's episode Mike reminds us of the importance of maintaining relationships by physically indicating a sincere appreciation for the people in our lives who have made a difference. One note a week on a day of your choice (I pick Friday) is all it will take to soon make…
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Keep Your Emails Short & Sweet.
September 22nd, 2023 | Length 00:06:36

Today I will be sharing two suggestions brought to light this week. One deals with better communication while the other focuses on the mental aspect of your business. INC Magazine reported in an article this week that the response rate for shorter emails is nearly double that of longer worded emails.…
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Keep Your Emails Short & Sweet.
September 25th, 2023 | Length 00:06:36

Today I will be sharing two suggestions brought to light this week. One deals with better communication while the other focuses on the mental aspect of your business. INC Magazine reported in an article this week that the response rate for shorter emails is nearly double that of longer worded emails.…
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Practicing What I Preach
September 14th, 2023 | Length 00:07:52

This week's episode shares an experience Mike had while collecting his brotyher's mail while on vacation. He came across a non-travel iondustry trade magazine and flipped to a marketing article written for building contractors. If  your business has anything to do with people, you are success will largely be determined by…
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Fundamentals
September 11th, 2023 | Length 00:06:39

In preparing for an upcoming presentation, I am trying to decide if brand new material will prove to be appreciated more than tried and true business-building fundamentals. I came to the conclusion that fresh material for the sole purpose of "new" would not be in my audiences' best interest. The basics…
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Nancy Friedman
August 31st, 2023 | Length 00:07:05

Today's reminders come thanks to a recent interview I had with The Telephone Doctor ... Nancy Friedman. She is one in a million and gave up an hour of her vacation time in The Keys to meet with the members of The Inner Circle. What a gift. Erasing the word "no"…
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Communication Is The Magic Pill
August 24th, 2023 | Length 00:04:18

The long and the short of this week's message, reminder, lesson and/or episode can be compared to another blinding flash of the obvious. I have nothing NEW to share with you this week, but today's post is as important as any. Silence, or lack of updated client communication, opens the door…
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Follow Up: The Secret Ingredient
August 22nd, 2023 | Length 00:06:28

On two occasions this week, I was reminded of the importance of follow-up. My first example came from my having to order a new cell phone case and a sincere thank you card that accompanied the package. My second example came from a Eye Doctor who made time to follow-up with her…
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The Little Wonders Playbook
August 14th, 2023 | Length 00:08:30

I do not normally make it a habit to recommend books that I have read to my audience unless I really feel it will do them some good. With this in mind, I recently read a book about personal change, titled the little wonders playbook without hesitation, I recommend this…
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Masterful Marketing
August 4th, 2023 | Length 00:07:20

Sometimes it makes sense to read a book twice if you gained a great deal of information and stimulation from it on the first read. This is exactly what happened to me this past week when I was introduced to a book by Alan Weiss and Lisa lighter, titled masterful…
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You Mut Be In It To Win It
July 28th, 2023 | Length 00:04:29

I was recently reminded that in order to experience a positive outcome, you must become an active participant. In this episode Mike uses a billion dollar lottery winner as an example of being "in it to win it." The same relationship holds true when trying to build a profitable travel business.…
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You Must Be In It To Win It
August 2nd, 2023 | Length 00:04:29

I was recently reminded that in order to experience a positive outcome, you must become an active participant. In this episode Mike uses a billion dollar lottery winner as an example of being "in it to win it." The same relationship holds true when trying to build a profitable travel business.…
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Leveraging Testimonials
July 20th, 2023 | Length 00:05:26

I recently received an email from a very happy travel agent who was sharing her delight after a successful group trip to Ireland. The post trip kudos she received along with a generous monetary "tip" was overwhelming. She shared the many kind notes with me and asked how she might…
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We All Need To Make a Difference
July 13th, 2023 | Length 00:04:38

Today's episode of Mike'd Up Marchev reminds us that we are all in a position to make a differfence. After spotting a supermarket bagger looking like death warmed over, I was reminded of a YouTube clip I watched a few years back. After reading my message today, you might want…
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Practice 7.6.23
July 7th, 2023 | Length 00:05:23

While enjoying a morning cup of coffee on my back porch in upstate New York, I found myself thinking of the difference between a professional and an amateur. My mind segued to the professional golfer, and I reminded myself that at 6:30 a.m. in the morning the professional golfer would…
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Communication:Follow Up
June 26th, 2023 | Length 00:05:16

Today's episode features two examples of service providers, falling asleep at the wheel when it came to communicating properly on what appear to be closed deals. It is not the buyers responsibility to keep in touch with the seller. In today's episode, Mike stresses the importance of communicating often after…
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An Interview With Geraldine Red
June 16th, 2023 | Length 00:48:53

While speaking at Travel Leaders  EDGEConference this year in Nashville, Tennessee, I met a fellow speaker by the name of Geraldine Red. Over a cup of coffee, I was so impressed with the experience and information Geraldine shared with me so I asked her if she would be interested in being…
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Don't Take The Telephone For Granted
June 9th, 2023 | Length 00:04:39

Without the luxury of body, language or facial expressions, the way you modulate your voice and tone over the telephone, is largely responsible for the future success of the current communication. Due to the fact that most of us can become overworked and overwhelmed, we often pick up the telephone…
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Sometimes You Have Nothing To Say
June 7th, 2023 | Length 00:04:57

Sometimes you just don't have anything of value to add to the conversation. That is exactly what happened to me prior to this month's first episode of MIKE'd UP MARCHEV.  I am a few days late in recording episode #1 for the month of June. This was because I just…
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You Are Always Being Watched
May 30th, 2023 | Length 00:04:26

Today's message comes from a parking lot in Oneonta, NY. I watched as an unknowing patient at a medical center offered aid to a mother-son who obviously needed assistance ... but refused. Unlike most people in his position, this man resorted to Plan B. I watched the entire situatioon unfold and…
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Do Your Customers Keep You Awake At Night?
May 22nd, 2023 | Length 00:05:28

Today's reminder comes via page 77 of Donald Miller's new book titled Building a Story Brand. And I quote: "The day we stop losing sleep over the success of our own companies and start losing sleep over the success of our customers is the day our businesses will start growing again." Instead…
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EDGE -INTERESTING
May 15th, 2023 | Length 00:04:34

In this episode of Mike's Up Marchev I will be sharing an observation I've had for many years and one that resurfaced last week at a travel conference in Nashville, TN. I refer to this as one upmanship, and I think it is a reminder for everyone, whether they are involved…
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You Made My Day!
May 5th, 2023 | Length 00:08:17

Welcome to another edition of Mike'd Up Marchev. Today I want to share a message I recently shared with a group from Cooperstown, NY, home of he Baseball Hall of Fame. I want you to begin looking for and seeking out opportunities to perform a kindnes to some unsuspecting person in…
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The Dress Sans Note
May 3rd, 2023 | Length 00:05:54

Today's lesson comes from yet another real example from my life. This one involves a high priced dress coupled to another blown opportunity to solidify a long-lasting relationship. It does not take much ladies and gentlemen to distance yourself from the competition. In today's example, it was a simple thank you…
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Insist On Taking Insurance
April 17th, 2023 | Length 00:05:13

In today's episode, I'm highlighting a true example of making a poor financial decision when investing a significant amount of money on a trip involving multiple suppliers. The thought that a mid trip disaster would never happen to you is a common faux pas. In the true example I share with…
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Don't Be The Leak
April 11th, 2023 | Length 00:06:22

I was having trouble deciding what message I wanted to share with you during this week's podcast, when I came up with another true example that happened to me recently. I was in a conversation with a trusted friend when the he said to me, "I am not supposed to share…
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We All Need Kudos
April 3rd, 2023 | Length 00:05:17

Stimulated by Seth Godin's recent post, Mike shares his thoughts on the importance of recognizing and applauding other's good deeds. A reference to former NFL Quarterback Fran Tarkenton of the Minnesota Vikings drives the message home. Confident people applaud others openly and freely. But the fact remains, we all need to…
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There Are No Guarantees
March 27th, 2023 | Length 00:05:09

Today's episode has two reminders I want to share with you. I am using the NCAA Annual Basketball Tournament  (March Madness) to help drive my messages home. The first one reminds us that althgough you may be favored, there are no guarantees in sports or in business. The second message reminds us…
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March Madness: Would-a, could-a, should-a
March 16th, 2023 | Length 00:04:59

In today's episode, I am going to remind you of the importance of paying close attention to the details and the fundamentals of building your business long before those details and fundamentals come into play. I will be using March Madness as an example of how many people are excited come…
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Follow Through While Hitting The Hot Button
March 6th, 2023 | Length 00:08:58

I believe it is safe to say that in many, if not most instances sales people from all walks of lifefail to follow through in an expeditious fashion. In today's episode Mike shares a recent experience he had with an automobile insurance salesman who had a great opportunity to make a…
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Target The Influencers
February 24th, 2023 | Length 00:06:37

In this week's episode I will be sharing an unexpected phone call I receioved from a man soliciting advice on how to maintain a travel business during his later years. I suggested he leverage his time-proven skills and avoid trying to reinvent the wheel. Teaching an old dog new tricks…
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Passion Verses Leverage
February 17th, 2023 | Length 00:08:39

Today's two-parter reminds us that passion alone won't pay the bills. Identifying reliable and trusting clients who appreciate your contributions and are willing to pay for them is the key. Remember, hard work for hard work sake is often wasted energy. The distance and value of everything you do (one step…
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PBI Airport
February 10th, 2023 | Length 00:06:26

I recently made a judgment-call at West Palm Beach Airport that woul dsoon prove to be a bit premature. I approached thhe United Airlines ticket counter and was immediately welcomed by a woman who might have been wearing the largest frown I have seen in the last 73-years. I felt…
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Old Material Can Spell Good News
February 6th, 2023 | Length 00:06:53

In all probability, you are already sitting on a Goldmine of information. I am not talking about news. I'm talking about work you have already completed in the past. In this episode I will remind you that you are a lot better than you think you are.   The recent experience found…
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Lead Generation Plus The 52-Week Sales Planner
January 30th, 2023 | Length 00:07:21

On Friday, February 10th at 1 PM eastern, Mike is going to conduct his second complimentary business-building webinar for 2023. In this session Mike will explain how to design and implement your own 2-Step Lead Generation Program. He will also outloine the specifics of his 52-Week Sales Planning System. In today's…
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Leverage Your Daily Activities
January 20th, 2023 | Length 00:06:25

When my 3-year old great neice decided to call me Grumpish little did I know what a stir that nickname wouild and could create. In fact, when I wore my Grumpish T-Shirt to the driving range the4 other day, no fewer than three people stopped me to inquire. I was…
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The Power of Referrals
January 13th, 2023 | Length 00:07:08

In this episode Mike reminds the listener of how powerful and effective referrals are in this day and age of "doubt." He also reminds us that it is okay to reread books that made a difference in your life. Reading Recommendations: Everybody Writes by Ann Handley Bird by Bird by Ann LaMott Atomic Habits…
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2023 Kick-Off Cliff Notes On Strategy
January 9th, 2023 | Length 00:10:00

Happy new year everybody. We are off and running another year of episodes designed to get you thinking and eventually working toward your personal success. In today's program I shared a few abbreviated ideas as they related to sales, marketing, customer service, time management, and a word you can hang…
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Six-Tips To Help Differentiate Yourself in 2023.
December 29th, 2022 | Length 00:09:42

In this final episode of the year 2022, I wanted to leave you with a few recommendations that you could actually follow which would actually make a difference in the new year. These six reminders have to do with the way you handle emails, your manners on the telephone, one-to-one…
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Are You Willing To Pay The Price?
December 27th, 2022 | Length 00:08:30

It is no surprise that most everybody you meet today wants to be healthy, wealthy and wise. The truth is however, that not everybody want to pay the price to make this wish a reality. The "want" is often obvious. The "do" is often lacking. In this week's episode, Mike uses…
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Lessons From This Year's World Cup
December 19th, 2022 | Length 00:06:29

Shame on me. I stopped watching this year's World Cup at halftime figurine that Argentina was going to win easily been up to goals to one at the time. Little did I know that this will turn out to be the best World Cup final ever. France scored two goals…
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Key Differentiator: Return phone calls pronto
December 12th, 2022 | Length 00:06:55

It seems that poor customer service is fast becoming an epidemic. That is not to say the customers themselves don't need a little spit and polish these days. Part One of today's missive has to do with indifference. Part Two presents a "live" example of how easy it is to…
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Most Of Us Are Just Too Tight. (Stretching)
December 1st, 2022 | Length 00:12:28

Tghius week's episode can be considered as Part Two with special guesat and Triathlete Coach with Multi-Ironman finishes, Frank Adornato. Today Frank will walk us through the importance of stretching and the difference a little discipline can make to our lives in this small area. Fifteen minutes each and every day…
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You Are What You Eat
November 28th, 2022 | Length 00:16:05

In this episode I had the opportunity to sit down and talk with my triathlon coach, friend, and mentor about the importance of nutrition and the relationship between calories in versus calories out. The bigger picture concerns better personal and businerss productivity. Nobody knows more about this important topioc than…
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Just Call Them ....
November 18th, 2022 | Length 00:05:09

In today's episode I want to share a phone call I had yesterday with an old friend of mine. He recently contacted a person who he knew years ago for no reason other than to say hello. He was so delighted with the following 20-minute phone call that he had…
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if you knew you couldn't fail
November 11th, 2022 | Length 00:05:30

In today's episode Mike asked the pointed question, "What would you do if you knew you couldn't fail?" Isn't example, he asks if you would have bought a Powerball ticket with a prize of over $1 billion dollars last week if you absolutely knew that your numbers were going to…
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Motivation Is a Do-It-To-Yourself Proposition
November 7th, 2022 | Length 00:05:00

I can't motivate you. Thius is something you have to do for yourself. What I can do is "stimulate" your thinking so that you can connect with a certain message and thereby find the reasons to re-energizxe yourself so you can overcome your next challenge. In today's episode I will share…
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Focus, Discipline & The Shiney Bauble Syndrome
October 31st, 2022 | Length 00:07:34

As "happening" entrepreneurs we have a tendency to bounce from idea to idea without seeing any one project through to fruition. This is a common trait of people with our personalities. It is not bad, but it also is not the best behavior if we are seeking a more attrtactive…
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Focus, Discipline & The Shiney Bauble Syndrome
December 12th, 2022 | Length 00:07:34

As "happening" entrepreneurs we have a tendency to bounce from idea to idea without seeing any one project through to fruition. This is a common trait of people with our personalities. It is not bad, but it also is not the best behavior if we are seeking a more attrtactive…
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Rudeness Seems To Be On The Upswing
October 12th, 2022 | Length 00:06:41

Is it jsut me or is our society becoming more rude and less caring than ever before. At first I thought it was just me but for reasons unclear to me, more and more people are beginning to exhibit behaviors that are unattractive at best. In this week's episode, Mike…
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Last Impressions Are Lasting
October 10th, 2022 | Length 00:04:37

This week's topic for discussion came as a result from a visit to the local tractor store in upstate New York. A small courtesy demonstrated by the salesman conjured up a memory I have been carrying with me for over 30-years. It involves the importance of making a good last…
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Make Hay While The Sun Shines
October 3rd, 2022 | Length 00:05:25

When the opportunity presents itself, take it. That is the reminder in this week's episode. Mike shares a farming analogy reminding us that procrastination is what prevents you from being more than you can be. Is today's message a stretch? You be the judge.…
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Relationships
September 26th, 2022 | Length 00:06:40

Welcome to another episode of MIKE'd UP MARCHEV. I was driving to the Albany airport on my way to a speaking assignment I had in Orlando the following day. I was in the car on route around 5 PM Friday evening and that is when I wanted to pass on…
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Return Communications Pronto
September 16th, 2022 | Length 00:06:36

In today's hectic world where everybody is "trying" to communicate with a lot of others, it has become obvious that this intended communication is failing to materialize. Many of today's communication attempts boil down to lip-service and procrastinating forgetfulness. And here is where a huge opportunity presents itself for making it…
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Overcoming The Beginner's Curve
September 20th, 2022 | Length 00:07:39

In this episode Mike uses the piano as the analogy to help simplify the challenges that come with building a business. Once you understand how things work, you will be well on your way to playing music, or doing business with, people who are eager to listen. In this episode…
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Communication Is a Two Way Street
September 2nd, 2022 | Length 00:07:26

In in this weeks episode, Mike shares a back porch conversation he had with a former college fraternity brother from over 50 years ago. The general observation was that most people seek validation and confirmation for their current views from any source available. It seems that fewer people are open…
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Send Invitations At Every Opportunity
August 24th, 2022 | Length 00:06:38

This week I am going to share with you another tactic that worked for me and was also instrumental in building my speaking career. This time, it ocurred in Nahville, TN. I was taking part in a speaker's showcase and paid for the opportunity to speak for 15 minutes in front…
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Nothing Ventured--Nothing Gained
August 22nd, 2022 | Length 00:06:25

Today's episode of Mike'd Up Marchev remnds us that the next one could be the big one. Waiting patiently for an opportunity to introduce myself to an ASTA (American Association of Travel Agents) representative paid off handsomely in years to come. 19 countries later, I still owe my international speaking…
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The Flavor of The Month
August 15th, 2022 | Length 00:07:11

I recently attended a webinar explaining the pros and cons of using Instagram Reels to promote your travel services. The program was well attended and as far as I was concerned, very well presented. I will add however, it will take more than a single hour to internalize the workings of…
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Crafting Your Elevator Speech
August 5th, 2022 | Length 00:09:52

Call it an elevator speech, an audio logo or simply your marketing message, in this week's episode Mike will provide a few key hints on how to prepare a believable response to the popular question, "So, what do you do?" As an added attraction, if you send Mike an email at…
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Communication: More Than Just a Buzz Word
July 29th, 2022 | Length 00:05:42

Lawsuits have become normal reactions to misunderstandings both large and small. In this episode, Mike shares a current example of a good thig going bad due to a simplle lack of communication. Regardless of your trade, there is no substitute for keeping your clients "in the loop." Don 't sue me.…
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July 21-Effective Marketing
July 25th, 2022 | Length 00:08:41

In today's episode Mike will remind you that every lead and every customer may not be a particular good fit for your business. That being said however, effective marketing remains an important aspect of your daily responsibilities. In order for effective marketing to take place your specific activities must incrementally…
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Effective Marketing
August 15th, 2022 | Length 00:08:41

In today's episode Mike will remind you that every lead and every customer may not be a particular good fit for your business. That being said however, effective marketing remains an important aspect of your daily responsibilities. In order for effective marketing to take place your specific activities must incrementally…
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OMMEGANG JULY 14
July 19th, 2022 | Length 00:06:49

The question Mike asks you during this week's episode is, "What are you doing this summer to maintain visibility while ensuring an ongoing relationship with your current database?" Mike was introduced to a refreshing idea this past week at the Ommegang Brewery just outside Cooperstown New York. It is a great…
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Visibility and Ongoing Value
August 15th, 2022 | Length 00:06:49

The question Mike asks you during this week's episode is, "What are you doing this summer to maintain visibility while ensuring an ongoing relationship with your current database?" Mike was introduced to a refreshing idea this past week at the Ommegang Brewery just outside Cooperstown New York. It is a great…
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Landing Pages
July 9th, 2022 | Length 00:05:44

In today's episode I want to review the importance of, and the proper use of, what is commonly referred to as a landing page. So as not to confuse the issue, I will keep today's program simple and on point. A landing page is a single page within one's website whose…
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Call Me When You Are In a "Funk"
June 27th, 2022 | Length 00:08:14

Life is a sine wave regardless of your past current or future status in life, you will exhibit a life flow that will include both highs and lows. In today's episode, Mike shares a recent phone call he had with a person who is driving himself into a dangerously low…
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What Difference Will You Make?
June 21st, 2022 | Length 00:07:54

"What diference will you make?" That is a question I have been askling myself for nearly 40 years prior to presenting my ideas and opinions to audiences at conferences and corporate meetings. I think this is a valid question for you to ask yourself daily prior to venturing out into…
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The Next One Could Be The Big One
June 10th, 2022 | Length 00:06:46

Today is a three-parter.  The first message reminds us of the dangers of multitasking while speaking on the phone. Next comes the common feeling that maybe we are spinning our wheels and working for the wrong reasons in the wrong business. And MIke wraps up today's episode by reminding us…
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One Step At a Time
May 25th, 2022 | Length 00:07:17

Golf is a rough demanding game of unprecedented skill. Today's message/reminder is to muster up the discipline to focus on taking the next step without jumping ahead to the final and hopefully pleasant conclusion. Mike shares a quote from the legendary golfer Tiger Woods to set the stage for today's…
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The Spinnaker Story
May 25th, 2022 | Length 00:06:39

This week's message reminds us that motivation is a do-it-to-yourself proposition. Don't expect to become motivated by some outside influence. The key is to identify what it is you are after and then devise a detailed plan on how to achieve it. If your objective is personally gratifying and meaningful…
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Trust & "Moments of Truth"
May 27th, 2022 | Length 00:06:16

It may take years to develop trust but it only takes seconds to lose it. This weeks episode highlights an example of how a trust can be lost before it is even established. Once any obstacle is placed in the way and I'm going communication very rarely can a trusting…
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The "Gap"
May 6th, 2022 | Length 00:06:23

The "Gap" is the distance, in time, between meaningful phone calls. Today's episode reminds us of the huge mistake you will be making when you do not contact your "A" List clients, prospects and loved ones regularly. The longer between contacts, the harder it will become until it becomes deadly. You…
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Personal Rejection
April 28th, 2022 | Length 00:09:43

This week I am going to share the thoughts of my personal mentors on a subject that efects us all. We all become frustrated at times when it comes to selling. There is no way around it. How you mentally deal with the ups and downs will determine how successful…
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Age Is Just a Number: FALSE
April 15th, 2022 | Length 00:05:48

With the aging process comes a whole bunch of unknowns that may or may not be avoided with certain precautions. Regardless of your current physical condition, your body will soon be telling you to ease up at times since you are no longer a "youngster." That being said and understood, you…
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Respond Quickly To Unhappy Clients
April 11th, 2022 | Length 00:07:03

Today's episode has two separate messages. The first one involves your quick response when handling uncomfortable situations with unhappy clients. This is bound to happen from time to time and  it may or may not be the result of something you did or did not do. My advice however, is…
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March 31-The "Pause"
March 30th, 2022 | Length 00:05:17

This week's message has to do with what I have come to refer to as "the pause." The idea for today's podcast originated from an email I received from Alan Weiss earlier in the week. Alan is a highly respected business coach, speaker and consultant. In his particular email he was…
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The "Pause"
August 24th, 2022 | Length 00:05:17

This week's message has to do with what I have come to refer to as "the pause." The idea for today's podcast originated from an email I received from Alan Weiss earlier in the week. Alan is a highly respected business coach, speaker and consultant. In his particular email he was…
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When Is Good Enough Good Enough?
June 27th, 2022 | Length 00:06:32

Today's reminder, or message comes as a result of a daily podcast from marketing guru Seth Godin. The title of his post today was "The power of TK." Editors use these letters to define an area in a specific piece that requires additional information or research. It reminds the author that…
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Success Breeds Success
March 18th, 2022 | Length 00:06:46

Today's message reminds us that we all go through times of self-doubt with thoughts of quitting. Mike is the first to tell you that you are in good company when it comes to this "negative" mindset. The remedy he highlights uses the game of golf as the perfect example of…
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You Are The Differentiation Factor
March 10th, 2022 | Length 00:05:53

Today's episode is a bit of a stretch. I'm not going to talk about sales or marketing tactics today. I'm going to remind you of a very important aspect of your life that you probably already know all about. The problem is however, although you know all about it you…
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Don't Stop To Think. Call Them.
March 6th, 2022 | Length 00:06:19

This happened to me this past week and I wanted to share this lesson with you before it gets washed away in another week of activity. I was swimming the other day and was reminded of a friend of mine that I've lost contact with over the years. The trigger came…
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Just a Litle Bit Better
February 18th, 2022 | Length 00:06:11

 Nearly 24 years ago I happened upon a percentage that cleared up much of the competitive uncertainty when it came to winning a Gold Medal in The Olympics. I analyzed the times between a gold medal winner and a skier finishing in 17th place. The differential was a real eye-opener. 1.6%…
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Don't Quit Too Soon
February 14th, 2022 | Length 00:09:52

I was reminded this week to not readily accept rejection too quickly. Referencing my success story involving the University of NotreDame and more recently, a recent speaking rejection, I made a second attempt at pursuing an assignment I would very much enjoy having.  Second and third effort does not always…
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Rule of 7
February 3rd, 2022 | Length 00:08:39

In this episode Mike reminds us all how fast time flies and that time itself does not require management. It is you and me  and virtually everybody else who needs to determine what is important now and to focus on that one thing. Mike then reminds us of the importance of…
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Enter the conversation people are already having with themselves
January 29th, 2022 | Length 00:10:05

This week Mike is going to share his thoughts on how to maintain initial interest when engaging somebody in conversation. Introducing your agenda right out of the blocks is a sure fire way to lose both interest and attention. The secret is to enter the conversation opthers are already having…
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Dealing With Difficult People
January 17th, 2022 | Length 00:08:40

Sometimes the people we have to deal withj are you just having a bad hair day. Regardless of our normal, every day disposition we all have a tendency from time to time to display our darker side. In this episode you will be reminded of 10 reasons why even the…
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Mike'd Up Marchev- What Customers Want
January 17th, 2022 | Length 00:12:21

In this week's episode, Mike is going to share a few common "wants" that virtually all customers have in common. A mistake many service providers make is when they assume they know what their customers are looking for. They often times "  treat othewrs as they would like to be…
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Sales Planner 2022
August 24th, 2022 | Length 00:11:11

With a brand new year staring us in the face this episode of MIke'd Up Marchev clearly reminds us of the importance of inmcremental improvement. Mike's 52-Week Sales Planner is featured as an example of how daily activity reaps positive results.  To see a sample copy page of Mike's planner, shoot…
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There Is a Time For Everything
December 29th, 2021 | Length 00:06:06

Please take a moment to send me an email with the topics you would like me to touch upon in 2022. mike@mikemarchev.com There is a time to study, read, listen to webinars, go on family trips, network, and do everything you can to polish your business skills. That being said…
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Little By Little: Upward & Onward.
December 19th, 2021 | Length 00:06:59

It just may be time to sit back and reflect upon all the good you have accomplished this past year. It also makes sense to begin thinking about what needs to be continued, tweaked, added to, and or deleted  One thing is for sure. You are a lot better than you…
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Little By Little: Upward & Onward.
December 19th, 2022 | Length 00:06:59

It just may be time to sit back and reflect upon all the good you have accomplished this past year. It also makes sense to begin thinking about what needs to be continued, tweaked, added to, and or deleted  One thing is for sure. You are a lot better than you…
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We Are All In The Same Boat
December 8th, 2021 | Length 00:06:18

Today's episode reminds us that you have not and will not invent anything new when it comes to feeling overwhelmed, lethargic, lazy, lost or less than creative or energetic. We are all in the same boat when it comes to being "human" and exhibiting human responses in time of stress…
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Pick Up The Phone
December 6th, 2021 | Length 00:06:12

There are times when we "out-think" ourselves, and simply do nothing in fear of what may happen or even interpreted. In today's episode I will share a live example of what can happen (and does happen) when you think of somebody out of the blue and make a call. This…
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Don't Let The Sound of Your Own Wheels Drive You Crazy
November 23rd, 2021 | Length 00:05:43

In today's episode I'm going to share with you a few thoughts that came to me while listening to music. The first example is from a song titled Take It Easy by the Eagles. The line I'm going to highlight says don't let the sound of your own wheels drive…
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First Impressions Are "First Impressions"
November 16th, 2021 | Length 00:04:38

Today's episode of Mike'd Up Marchev will sound a bit muffled due to my immediate environment. I'm sitting outside of Macy's Department Store watching people pass me by. What I see is myriad of colors, clothing styles, hairdos, (some more colorful than others) sports team paraphernalia, sunglass of all shapes…
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Here Is What I Can Do....
November 12th, 2021 | Length 00:06:56

Today's message stems from an Inc. Magazine article sent to me from a friend. The gist of the message is that little things can prove to be more significant than first imagined. Listen to my slant on the topic before clicking on the link below to reads the article for yourself.
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Word Choice Can Make a Huge Difference
November 4th, 2021 | Length 00:07:39

It is hard enough today to compete with all options available to consumers today without shooting ourselves in the four by selecting less than effective words. In this episode Mike will call your attention to the simple strategy of "choosing your words wisely." Yeah vs yes; Your welcome vs no…
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Part Two: Talking More Sales With Larry Finkelstein (Up-to-date)
October 29th, 2021 | Length 00:33:37

 In this episode Mike had the pleasure of speaking with one of his long time friends and mentors on a subject they both are very passionate about. Call it by any name you choose, but sales is the topic of the day. Although they do not see eye to eye on…
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Sales 101 Reminders From Another Sales Specialist, Larry Finkelstein
October 18th, 2021 | Length 00:13:47

In today's episode of Mike'd Up Marchev I am going to rewind the clock to an interview I had with a very successful salesman and friend of mine, Larry Finkelstein. Larry has bought and sold a number of companies during his career and I have always heeded his sage advice…
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Part 1: Sales Reminders From A Sales Specialist, (From years past)
October 29th, 2021 | Length 00:13:47

In today's episode of Mike'd Up Marchev I am going to rewind the clock to an interview I had with a very successful salesman and friend of mine, Larry Finkelstein. Larry has bought and sold a number of companies during his career and I have always heeded his sage advice…
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Things Don't Always Work Out
October 9th, 2021 | Length 00:07:11

In this episode Mike shares a recent disappointment after devoting 18 months of focused training. You can do everything right when pursuing new business and still come up empty. The secret? Climb back on the horse and keep on riding. Simply wanting success won't do it. You must work hard and…
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Speaking As a Marketing Strategy
September 24th, 2021 | Length 00:07:41

In today's episode Mike will be sharing a success story from one of his Inner Circle members. A few unsolicited letters offering to share a few important travel statistics at scheduled meetings in her community resulted in two immediate speaking opportunities. There is no better way to openly and freely…
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Saying Hooray For Our Side
September 15th, 2021 | Length 00:04:17

Today's abbreviated message reminds us to stop, pause and listen to what others have to say. Mike references a Buffalo Springfield tune from the 60's titled "FOR WHAT IT'S WORTH." He cites a phrase that says, "Everybody is carrying signs saying hooray for our side."  This clearly infers that people are…
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When The Student Is Ready The Teacher Appears
September 3rd, 2021 | Length 00:10:07

In this episode Mike reminds us that you can't force feed your ideas and suggestions on people who are not already receptive to receiving input. Actively seeking opportunities to effectively communicate is an ongoing objective worth pursuing. Mike reinforces the strategy of "getting people to come to you."  A key…
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The Professional Speaker's Checklist
August 30th, 2021 | Length 00:06:47

We can learn a lot by studying how other industries do things. In today's episode Mike shares an example of just 1/30 travel professionals seized an opportunity to learn from a non-competing industry. The common denominator in sales is the fact  that we are working with people. This infers that…
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When You Find The Time?
August 30th, 2021 | Length 00:06:56

Today's episode reminds us of the importance of taking full advantage of the help, support and assistance that is available to us. Being "tunnel-visioned" often gets in the way of our doing the smart thing at the right time. We all need help to succeed in business today and minimizing the…
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The Hard Part Is Getting Off The Couch
August 12th, 2021 | Length 00:09:04

 In today's episode of Mike'd Up Marchev, Mike is going to remind you of the importance of getting into and staying in motion. We have never experienced the challenges we all face on a daily basis and it will be our emotional intelligence that sees us through the hard times. One…
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Sales Is The Name of The Game
August 10th, 2021 | Length 00:06:49

In this episode of Mike'd Up Marchev you will be introduced to a new way of framing sales in such a way that makes it less intimidating. The popular phrases once associated with sales included closing the sale, overcoming objections, and up selling. Mike will remind you that the negative…
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Guaranteed Failure
July 26th, 2021 | Length 00:05:25

There are many ways to succeed and there are just as many ways to fail when it comes to growing a business in today's competitive environment. In today's episode, Mike is going to remind you of a guaranteed path to failure. The reference in today's episode is that a failure…
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First Impressions Are Very Important
July 16th, 2021 | Length 00:05:30

It has been said that first impressions are lasting. I believe that fist impressions are VERY important but it is the last impression that is lasting. That being said, in today's episode I want to give two examples of how easy it is to make a good first impression. Then it…
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July-8th, 2021- How To Become More Interesting
July 9th, 2021 | Length 00:07:17

In today's episode of Mike to my shed, Mike is going to clearly show you how to become a more interesting person my leaving your self interest behind and pouring a little fuel on other peoples stories. He will also call your attention to the fact that talk is very…
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It May Be Time To Simply "Back Off"
June 26th, 2021 | Length 00:05:04

Sometimes we can accomplish more by doing less. Sometimes we need to give ourselves a little space to better prepare ourselves for the challenges that confront us on a daily basis. In today's episode of Mike up Marchev I will be introduced to the sage advice that it is perhaps…
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Confidence. You have to dance like nobody's watching.
June 18th, 2021 | Length 00:09:09

Today's episode of Mike'd Up Marchev  focuses on the very important concept of confidence. In today's session Mike will bring you full circle from the experience he had watching a children's dance recital to the importance of having confidence in your abilities when building a business. Very few things are more debilitating…
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Enthusiasm
June 13th, 2021 | Length 00:06:23

There is no question about it. Enthusiasm is an important ingredient for success in a watered down, "whoa is me" world. Give me a person with a bounce in their step over the guy or gal who walks around as if they feel they are being persecuted. Take a few…
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Someday
June 1st, 2021 | Length 00:06:04

Putting off important tasks until "someday" is a recipe for disaster. If not disaster, it certainly is not the shortest path to a successful future. I will agree it is the easiest response for scheduling a difficult assignment. In this episode of Mike'd Up Marchev . you will be given…
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Ironman 70.3 Lessons
May 21st, 2021 | Length 00:10:25

In this weeks podcast Mike is going to share with you a few lessons he learned while competing in the Gulf Coast 70.3 Ironman Triathlon competition. The good news is that Mike finished the swim and the bike elements of the race at age 72. The bad news is that…
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Moving On Without Being Scared
May 7th, 2021 | Length 00:09:18

What would you do if you knew you wouldn't fail? That is the main topic of today's Mike'd Up Marchev episode. The answer is that you would attempt and accomplish a great deal if you removed the fear factor from your daily thought process. Mike also reminds you today that you…
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Leverage Your Already Good Ideas.
May 3rd, 2021 | Length 00:06:43

This week's episode of Mike'd Up Marchev reminds the listeners that it is okay to use ideas, proposals, presentations and past products again. By simply bringing them up to date and perhaps making a few pertinent edits, you can avoid reinventing the wheel while attempting to land a few new…
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You Had Me At Good-Bye
April 26th, 2021 | Length 00:08:04

First impressions are very important. It is the last impression we make however, that sticks in the mind of our audience. Don't get lazy and let your guard down until you are out of sight and it is time to move on. Also, as a bonus reminder in this episode,…
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Listen - Internalize - Act
April 26th, 2021 | Length 00:10:11

This week's episode of Mike'd Up Marchev introduces you to the acronym "LIA." These three letters stand for listening, internalizing and acting.Two additional messages follow Mike's take on "LIA" reminding you that each second/minute counts and is important in and of itself. The necessity for learning to say "no" wraps…
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You've Got This
April 9th, 2021 | Length 00:06:20

There is no better feeling than knowing that you were the right person for the job at this very moment. Where a lot of travel professionals go wrong is when they spend too much time wishing, hoping, dreaming, and praying that their future will be kind to them. As cozy…
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Balance Is The Key To A Well-Oiled "Machine"
April 2nd, 2021 | Length 00:08:39

A recent injury was the catalyst for this weeks episode of Mike'd UP Marchev. Trying to get back in shape too quickly in order to compete in an upcoming 70.3 Ironman Triathlon created a situation which I can say is most unpleasant at best. While seeking professional guidance in attempt…
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Don't Pet The Puppy
March 30th, 2021 | Length 00:51:05

Fasten your seat belts because today's episode of Mike'd Up Marchev has over 50 minutes of solid, entertaining and career changing information. From petting puppy dogs to celebrating your accomplishments, Mike is going to have you riveted to your chair in anticipation of his next thought track.  From press release ideas…
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100 Bedtime Stories For Travel Professionals... and more
March 18th, 2021 | Length 00:06:41

In today's episode of Mike'd Up Marchev Mike is going to share two ideas that surfaced in the past week. The first stems from a gift he recently received. It was a book that stimulated his thinking as it relates to his "next" book. His new title will sound something…
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When Procrastination Raises Its Ugly Head
March 14th, 2021 | Length 00:13:07

Mike has just returned from conducting a 10-day Mastermind Retreat in Cancun, Mexico. Along with Stuart Cohen, the boys met with 22 proactive travel professionals for two separate sessions of three days each to zero in on the challenges, issues, problems and concerns of travel entrepreneurs as they begin to…
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The "Spinnaker" Phenomenon
March 5th, 2021 | Length 00:06:33

Today's episode is coming to you from Cancun, Mexico. After a year of cancellations our Mastermind Owners Retreat is finally taking place at The Grand at Moon Palace. And what a beautiful place it is. Our group of professional travel agents is in our third day of collaboration and although…
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feb 25
February 25th, 2021 | Length 00:19:23

In today's episode of Mike'd Up Marchev you are going to be introduced to a number of individual reminders which will have you thinking in the right direction. From thinking before you speak, to getting other people talking, in his easy to listen to down to earth delivery Mike is…
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A Number of Reminders ...
March 14th, 2021 | Length 00:19:23

In today's episode of Mike'd Up Marchev you are going to be introduced to a number of individual reminders which will have you thinking in the right direction. From thinking before you speak, to getting other people talking, in his easy to listen to down to earth delivery Mike is…
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Getting Into Position To Win
February 18th, 2021 | Length 00:05:51

Michael McDowell was the winner of this year's Daytona 500 NASCAR race after fourteen tries. It took all 200 laps coupled with a last minute pile up. But he finally won by being in position to win. We have come to understand that the "favorite" does not always win. But in…
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It Is Opportunity Time
February 11th, 2021 | Length 00:08:08

In this episode Mike Marchev Mike is going to call your attention to the huge opportunity that exist today as a result of the fast-paced world we are living it. People have become frazzled, irritated, disoriented, and fed up with what has transpired in the last 12-months. You can blame…
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An Interview With Royal Caribbean's Vicki Freed, CTC
February 4th, 2021 | Length 00:42:06

Today's episode features a candid interview with Royal Caribbean's Vicki Freed who happens to be one of the most refreshing voices in the industry. As you will soon realize, Vicki is the "real deal." Among her sage advice was the reminder that all "red" lights eventually turn "green" and that…
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Authenticity and "Bogus" Excuses
January 28th, 2021 | Length 00:07:31

In this week's episode I decided to share my thoughts on the first two letters of the Salesman's Alphabet. Letter "A" stands for authenticity and Letter "B" stands for bogus. There are more reminders like these as we work through the alphabet. Let me know if you want to move…
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Training (And Practice) Works Wonders
January 21st, 2021 | Length 00:06:00

In this episode Mike shares his candid thoughts on how proper and diligent training builds confidence which leads to polished and highly respected skills. The sad truth is that too many good people allow their mind to entertain negative self-talk resulting in their quitting too soon. Mike underscores the absolute need…
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Sales Lessons From Watching The Queen's Gambit
January 14th, 2021 | Length 00:42:21

In this episode I chatted with Dr. Rob Gilbert from Montclair State University. We discussed various sales lessons gleaned from watching this Netflix "best watched" program. The story involves a young girl who later becomes more than just proficient at the game of chess. (Watch it if you can.) The…
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Your Mindset & Your Potential
January 7th, 2021 | Length 00:09:09

It has been said many times over the years that it is not as much what happens as it is how you respond to what happens. It is important during times of change and challenge that we keep things in perspective. In today's episode Mike features Scotland's famous Tattoo Military…
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Work Hard Today To Avoid Disappointment Tomorrow
January 1st, 2021 | Length 00:06:11

There will be no "Magic Pill" attached to the New Year. 2021 will be exactly what you make it. And this episode of Mike'd Up Marchev, Mike reminds us of the wisdom of Yankee coach Casey Stengel. Waiting and hoping everything will turn out for the best is a game…
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Mike'd Up Marchev-Distance Per Stroke
December 24th, 2020 | Length 00:14:10

Today's episode reminds us that "these are the good ole days" regardless of the shenanigans going on in the world. It appears that there is finally some light at the end of the COVID-19 tunnel and people will soon be planning their next get-away. Mike draws your attention to the…
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Delay Your Launch. Enjoy The Benefits.
December 16th, 2020 | Length 00:06:36

Announcing an upcoming event too early can often result in a less-than-attractive registration. In this episode Mike introduces the benefits of delaying the launch of your program's registration until "the table has been adequately set." There is a book written by Jeff Walker titled LAUNCH that walks the reader through…
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12.10.20-The Power of Your Voice
December 10th, 2020 | Length 00:07:39

There is an old saying that reminds us that first impressions are lasting. Well I happened believe that first impressions are very important but it is the last impression that is lasting. That being said, your first impression often is that of your voice without any body language to support your…
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Sales-Letter
December 3rd, 2020 | Length 00:11:08

The sales letter has become a lost art. But not unlike many business-building tools, it just might be time to reintroduce this strategy back into your arsenal of selling tools. A good letter is one that gets opened, gets read and induces some form of action or response. In short,…
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Come On In. My Restrooms Are Clean
November 26th, 2020 | Length 00:08:30

Mike is going to share a true experience with you that underscores the importance of making a good first impression. Although today's example deals with a restroom in a coffee shop, the lesson transcends all industries and most businesses. The first step is to "get them in the door." A second…
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Are You Chasing The Nose of Your Business Enterprise?
November 19th, 2020 | Length 00:05:26

In today's episode, Mike uses his personal experiences with flying airplanes and captaining sailboats as model pictures reminding us of the importance of planning, thinking and preparing for what is to come next. Chasing the nose is a strategy of futility. Getting out in front, and sculpting a "what's next"…
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Do You Want To Pay The Price?
November 12th, 2020 | Length 00:05:37

Mike touches on two important topics today. The first reminds us of the simple 4-step system for accomplishing more. You will soon see that this is not rocket science but the logic behind this 4-step approach will soon have you achieving more in very short order. Mike will also throw a…
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Knowing vs Doing
November 4th, 2020 | Length 00:05:39

In today's episode, Mike reminds his audience that they probably already know everything they need to know in order to succeed. The human short-coming involves forgetting what has worked in the past and continuing to provide the basic tenants to your daily activities. Mike equates our lives to the swinging motion…
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Bubble Group Travel: Today's Opportunity
October 29th, 2020 | Length 00:14:45

In this special episode Mike interviews old time friend and industry magazine editor Jeff Gayduk. Always respected, always candid but honest as the day is long, Jeff shares his personal experiences regarding group travel as it is picking up momentum again. This interview was short, on point and meaningful. Tune…
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Interview
October 22nd, 2020 | Length 00:07:05

Heaven knows there is not a shortage of ways to go to market these days. But perhaps one overlooked, low stress and high return method is the personal interview. In this week's episode Mike shares a recent tip from a professionals speaking coach and suggests that you consider sampling this…
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The Interview As a Marketing Strategy
October 22nd, 2020 | Length 00:07:05

Heaven knows there is not a shortage of ways to go to market these days. But perhaps one overlooked, low stress and high return method is the personal interview. In this week's episode Mike shares a recent tip from a professionals speaking coach and suggests that you consider sampling this…
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Power of Words
October 16th, 2020 | Length 00:08:07

In this week's episode Mike will share his thoughts on the power of words. By simply changing a word, or adding a few more your sincerity and meaningful relationship development can be significantly enhanced. "Luv ya," "No problem," "How ya doing?" "Thanks," and "Yeah" can be improved upon with very…
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Fly vs Screen
October 8th, 2020 | Length 00:07:17

Sometimes shear tenacity and old fashion grit and determination aren't enough to get the job done. Many of today's worthwhile accomplishments come as a result of doing the right things at the right time. "Timing" is as important today as ever. In this episode, Mike will share a true story…
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Three Possible Outcomes With New Acquaintances
October 8th, 2020 | Length 00:05:44

When you meet people for the first time only three outcomes can result. People can feel better having met you. People can feel worse having met you. And people have no feelings one way or the other; you make no impact whatsoever. The obvious strategy for starting new and meaningful…
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People Like People Who Like Them
October 1st, 2020 | Length 00:08:37

There is a natural reciprocal phenomenon that we all have a tendency to like the people who like us. In this episode, Mike shares his experiences with his first girlfriend. His biggest challenge was to find out who she was once he found out he had a girlfriend. Sixty-one years…
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Business Lessons From The Morning Crossword Puzzle
September 24th, 2020 | Length 00:05:31

Some answers come more easily than others.  While many initial unknowns simply require a little more information. In this episode Mike uses his early morning crossword puzzle ritual as a business model you can take to the bank. With no clear explanation at hand, some problems simply require a little…
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Why You?
September 23rd, 2020 | Length 00:04:13

We often assume prospects understand the benefits we bring to the relationship. In most instances, this is simply not the case. A little reflection now and then helps clarify our value in our own minds first. Then, and only then can we present the true picture to prospects. In this…
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The Only Two Types of People You Will Ever Come In Contact With
September 17th, 2020 | Length 00:04:57

There are over 7 billion people on our plant and you and I can segment them into just two categories. In this episode, Mike will share with you his most often repeated message from over 35 years of sharing sales and marketing reminders. This is a deep as Mike gets…
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Three Questions Needing Answers Sooner Rather Than Later
September 11th, 2020 | Length 00:05:54

Meeting people for the first time can either help or hinder future relationships. In this week's episode, Mike will call your attention to the three questions "strangers" will be asking themselves having been introduced to you for the first time. Once you prepare yourself for these three questions you will…
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Drop Your Rock
September 7th, 2020 | Length 00:08:23

Today's podcast has two messages. The first one reminds us of the importance of shedding our useless baggage. Mike refers to this as "Dropping our rocks." We can't afford to put up with any negative behaviors that are not contributing to our success. In Part Two Mike reminds us that more…
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Are You Making a Difference?
September 7th, 2020 | Length 00:04:58

In this episode, Mike puts his heart on his sleeve and shares a moment of realization that came to light during a memorial service of all places. I guess the hidden message here is to live life like you are dying but as long as you are here, why not…
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It All Begins With Digging a Hole
September 4th, 2020 | Length 00:06:18

The analogy of digging a hole in order to find oil is highly pertinent to any industry. There comes a time were the planning must come to a rest and action take its place. In this episode of Mike'd Up Marchev Mike reminds us that sometimes it is wise to…
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The Secret To Your Success: Stop Trying To Sell
September 4th, 2020 | Length 00:04:42

The truth is that nobody likes to be sold. Salespeople over the years have earned a poor reputation described with words like manipulative, aggressive, dishonest, pushy, fast-talking, and self-centered. For us true sales professionals nothing could be further from the truth. Our one and only objective is to help people.…
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Connection
September 10th, 2020 | Length 00:04:38

We oftentimes overlook the obvious. Pursuing opportunities at the expense of focusing on what is important is an error too many entrepreneurs make on a daily basis. Take a moment to reintroduce yourself to clients who may begin feeling that you are taking them for granted. Listen to a major…
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Consistent "Connection" Is The Key
September 4th, 2020 | Length 00:04:38

We oftentimes overlook the obvious. Pursuing opportunities at the expense of focusing on what is important is an error too many entrepreneurs make on a daily basis. Take a moment to reintroduce yourself to clients who may begin feeling that you are taking them for granted. Listen to a major…
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Notre Dame: Take Three
September 10th, 2020 | Length 00:06:57

Today's episode features the effectiveness of "second effort." Listen to how Mike became accepted to the University of Notre Dame with poor SAT scores and low class ranking. After being officially rejected, Mike wrote three letters before receiving a spot in ND's 1968 freshmen class. This is a lesson worth…
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My Notre Dame Story: Three Times a Charm
September 4th, 2020 | Length 00:06:57

Today's episode features the effectiveness of "second effort." Listen to how Mike gained acceptance to the University of Notre Dame with poor SAT scores and a poor class rank. After being officially rejected, Mike wrote three letters before receiving an invitation to join Notre Dames' clas of '71.This is a…
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The "Likeability" Factor
September 4th, 2020 | Length 00:06:21

Service excellence is a given in these competitive times. But competence alone does not ensure a profitable future. Do not sell likeability short. People will continue to gravitate towards those they feel comfortable around. All things being equal, people will do business with people they like. In this week's short reminder…
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Likability
August 31st, 2020 | Length 00:06:21

Service excellence is a given in these competitive times. But competence alone does not ensure a profitable future. Do not sell likability short. People will continue to gravitate towards those they feel comfortable around. All things being equal, people will do business with people they like. In this week's short reminder…
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Three Key Business-Building Percentages
September 4th, 2020 | Length 00:04:44

Once you understand the importance of these three percentages as they relate to establishing business relationships you will be lightyears ahead of your competition. The truth is you will soon be riding these percentages straight to the bank.…
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The Importance of Visibility And The Rule of 7
September 4th, 2020 | Length 00:06:38

It is your responsibility to remain visible in the eyes of your prospects and clients without coming across as being too aggressive, pushy, or manipulative. The Rule of 7 is a good guide to ensure you remain top-of-mind without overdoing it. This simple rule will position you as the go-to…
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The Times Are Changing
September 4th, 2020 | Length 00:04:57

You will be the same person you are a year from now except for the people you hang out with and the books you read. Bobby Dylan sang it in the '60s and it is just as true today. If you don't start swimming you will soon sink like a…
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Eye Contact
August 26th, 2020 | Length 00:08:56

Mike's introductory marketing lesson on the power of eye contact and how you may not be as good at it as you think!…
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Mike Marchev- Meet the Podcasters | Travmarket Media Network
August 24th, 2020 | Length 00:01:06

Introducing Mike Marchev's newest media outlet for his quick, practical business and marketing skills.  Get to know Mike briefly and what to expect from his weekly dose of encouragement and business pointers. …
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Meet the podcaster from
Miked Up Marchev

Mike Marchev

Mike Marchev


Mike Marchev chose to take a circuitous route through the first 71-years of his life. His experiences, successes, failures and unwavering sense of humor qualify him as a guy worth listening to. Perhaps of more importance, he is a practicing practitioner you can actually learn something from.

Mike has earned a…

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